Rosenthal Provides Joint Multi-Million Dollar ABL and Purchase Order Financing Facility to California-Based Health Food Company

Rosenthal & Rosenthal, Inc., the leading factoring, asset-based lending and purchase order financing firm in the U.S., today announced the completion of a recent combined $2.5 million asset-based lending facility and $750,000 purchase order financing and trade finance program to support a fast-growing healthy foods and supplement company.

The Los Angeles-based company was seeing explosive growth in the health foods space and experienced cash flow constraints when the business was unable to build up enough inventory to meet increasing product demands from customers. When it became clear the company required a more comprehensive approach to financing, a third-party finance company introduced the client to Rosenthal. With a deep understanding of the challenges facing e-commerce and omnichannel businesses, Rosenthal was able to step in to provide a multi-faceted financing solution, which involved a mix of asset based lending, purchase order financing and a specially designed trade finance facility to accommodate inventory purchases from overseas vendors for the company’s e-commerce business segment. The combination of Rosenthal’s financing facilities replaced multiple high-rate short-term borrowing solutions with a more holistic financing approach that provided the company with more liquidity to fuel growth, build inventory and expand product categories.